Social Consumers Are Sharing Your Growth Plan Every day, social consumers share – for free! – the kinds of data that companies pay market researchers a lot of money to help them gather. By monitoring and analyzing the information visitors and customers share via social media, brands can learn how to improve their products, sell […]
How to Sell More: Listen to Social Consumers
by socialrati on April 6, 2012 in Analytics, Bazaarvoice, Best Practices, Brand, community, facebook, Infographic, intelligence, marketing, Mobile, report, retail, Social Business, Social Experience, Social Marketing, Social Media, social media community, social media marketing, social media report, Social Networking, social sharing, study, Tips, trends, Twitter
Pinterest: Open for Business
by socialrati on March 26, 2012 in Best Practices, Infographic, marketing, Pinterest, Social Business, Social Marketing, Social Media, social media marketing, social sharing, Strategy, Tips
Online bulletin board site Pinterest is a social media rocket ship. It now has over 10 million users and generated more referral traffic in January to company websites and blogs than YouTube, Google+ and LinkedIn combined according to Shareaholic. So is this social hotspot for Mid-Western crafters just a fad or does the image-focused site […]
3 Mobile Apps that Make You More Social
by socialrati on February 16, 2012 in apps, health, Mobile, Social Experience, Social Media, social media community, social sharing, technology
Previous posts have discussed how social and mobile are changing marketing as well as the trend of social and mobile converging. This post takes things further with three apps that make your mobile – and you – more social in some surprising ways.
Buzz Less, Engage More: 5 Social Media Lessons from Zappos
by socialrati on August 15, 2011 in Brand, Social Business, Social Experience, Social Marketing, Social Media, Strategy
“My mom has zero buzz but when she says something, I listen,” says Zappos CEO Tony Hsieh in his book Delivering Happiness. Why do you listen? Because, in the parlance of social media marketing, your Mom has spent a lifetime building engagement and trust with you. This has built her brand as someone who has your best […]