Tag Archives: LinkedIn

3 LinkedIn Features to Boost Leads

LinkedIn Overlooked as Lead Source LinkedIn might be your most efficient social channel for lead generation. According to a recent HubSpot study, “LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, almost 3 times higher than both Twitter (0.69%) and Facebook (0.77%).” Given these stats, optimizing your company’s LinkedIn presence might be one of the […]

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Emergency? Check Twitter – Works for Companies Too

For the socialrati, Twitter can be a lifeline of ideas, insights, and social connections. For others, tweets and status updates may not be considered vital.  However, a string of natural and man-made disasters has shown that social media can be a lifeline for victims and responders in emergencies.  If you’re used to thinking about social […]

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Google+: 1 Network Too Many?

LinkedIn CEO Jeff Weiner is reported by Business Insider to have expressed the idea that adding Google+ takes the social networking landscape from “understandable” to unmanageable.  In his view, there are already enough social networks to fill consumers’ available free time.  Weiner’s assessment misses the mark on two counts.

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